The Green Paper is a deep dive into children's opinions on everything from the environment to a flexitarian diet...

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Key findings...

Our findings show how passionately many children care about the environment and the need to act to protect it, by taking action including recycling more materials, planting more trees, saving energy, driving electric cars, protecting bees and eating less meat.

of children like learning about how to protect the planet; and that they can act as mini-educators in the home, teaching parents things they didn’t know before about the natural world and the food we eat

of children like learning about how to protect the planet; and that they can act as mini-educators in the home, teaching parents things they didn’t know before about the natural world and the food we eat

65%

of children say they do know what climate change is and 70% say teachers are the people they listen to most about protecting the planet

1 in 2

would eat less meat if it would help the planet, while 42% don’t think they would notice if they ate less meat at home

80%

of children say we should recycle more, and 70% want to plant more trees

Dr. Kilbey says...

“It’s fascinating to see what changes children say they would make if they were in charge of the country. Their love of nature and of their own families, and their concerns for the future of the planet also shine through. They would like more lessons about nature and more cookery lessons, for the good of their health and the planet – and who could fail to be touched by the suggestion that parents should only work one day a week and spend the rest of their time playing with their children?”

Dr. Elizabeth Kilbey, 

Consultant Clinical Child Psychologist

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Our findings also highlight issues that children feel threaten their future health and happiness. A majority aren’t sure where a whole range of foods come from, showing the distance separating many peoples’ lives from the sources of the food they eat.

2 IN 3

children don’t think adults are doing enough to protect the world from problems like climate change

92%

of children think that every single one of us need to take some responsibility for looking after the planet

A great way to do your bit...

With Green Cuisine it’s never been easier to do your bit. Whether it’s swapping your chicken dippers for chicken-less ones or your favourite burgers for meat free burgers. Green Cuisine makes plant-based eating so easy, that no matter what you choose, you can enjoy something that taste good and does good too.

Welcome to the Plant Age!

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